Course ID: RM-01

The 30 Pillars of Retail Management.

A professional framework for managing high-volume store operations, visual merchandising, and the science of the consumer experience.

Module 01

Floor Leadership & Merchandising

10 Lessons • 15 Mins

01

The Golden Zone

Products at eye level sell 35% faster. Master the psychology of shelf placement and focal points to drive high-margin item sales effortlessly.

02

Traffic Pattern Flow

Design your store layout based on the "Decompression Zone" and the "Right-Turn Bias." Guide customers through the maximum amount of inventory naturally.

03

Loss Prevention Culture

Shrinkage isn't just theft; it's bad tracking. Train staff on "Aggressive Hospitality" to deter shoplifters while simultaneously improving customer service.

04

Upselling at POS

The Point of Sale is for impulse, not information. Implement a "Basket Add-on" script that increases the average transaction value by 15% through simple suggestion.

05

Opening/Closing Rigor

A store's success is decided before the doors open. Implement a 20-point checklist covering lighting, music, scent, and floor-ready standards.

06

Staff Zonal Defense

Assign staff to specific "zones" rather than general floor wandering. Accountability for a specific area leads to better merchandising and faster customer assistance.

07

Cross-Merchandising

Solve the customer's problem, don't just sell a product. Grouping related items together (e.g., batteries next to toys) simplifies the buyer's journey.

08

The "Bump" Rule

Avoid the "Butt-Brush Effect." If an aisle is too narrow for two people to pass comfortably, customers will abandon their purchase. Spatial flow is revenue.

09

Visual Display Rotations

Window displays must change every 14 days. Stale visuals signal a stale store. Keep the "theatre of retail" fresh to attract repeat foot traffic.

10

Customer Complaints POS

The checkout is the last memory of the store. Resolve all issues before the receipt is printed to ensure the customer leaves with a positive brand association.

Floor Management Complete.

The front of house is ready. Now we master the engine: Inventory and Supply Chain Logic.

33%

Module 02

Inventory & Back-Office

10 Lessons • 20 Mins

11

SKU Rationalization

Remove "Dead Stock." If it hasn't moved in 90 days, it's costing you rent. Discount it and clear the space for winners.

12

JIT Replenishment

Master Just-In-Time ordering. Minimizing back-stock inventory maximizes cash flow for the business.

13

Inventory Accuracy

Digital records must match physical reality. Implement weekly cycle counts on top-selling categories.

14

Vendor Lead Times

Track how long suppliers take to deliver. Out-of-stock items are 100% lost revenue that you cannot recover.

15

Markup vs Margin

Understand the math. Markup is what you add; margin is what you keep. Know your "Breakeven" per SKU.

16

Warehouse Safety

A clean back-room is a fast back-room. Standardize bin locations so anyone can find any item in 30 seconds.

17

Markdown Strategy

Strategic discounting is an art. Use markdowns to drive traffic during slow periods while protecting your brand's premium value.

18

Damaged Goods Log

Every damaged box is a tax deduction or a vendor credit. Never throw away money—log every defect immediately.

19

Seasonal Pivots

Plan 3 months ahead. Your inventory should reflect the upcoming season before the customer even thinks about it.

20

Returns Management

A fast return process builds more loyalty than a "No Returns" policy ever will. Turn a return into an exchange.

Module 03

Profitability & Growth

10 Lessons • 15 Mins

21

The GMROI Metric

Gross Margin Return on Investment. It’s not about how much you sell; it’s about how much profit each dollar of inventory produces.

22

Labor Cost Optimization

Schedule staff based on peak traffic data, not feelings. Over-staffing on slow Tuesdays kills your monthly bottom line.

23

Loyalty Loop Engineering

Data-driven loyalty programs should reward frequency, not just spend. Give them a reason to come back next week.

24

Omnichannel Integration

The "Buy Online, Pick Up In Store" (BOPIS) model is essential. Use digital convenience to drive physical foot traffic.

25

Mystery Shopper Audits

Use external eyes to grade your store’s "Vibe" and "Speed." What you tolerate as a manager, the customer notices as a flaw.

26

Energy & Utility MGMT

In retail, small overhead leaks (AC/Lights) add up to thousands. Operations efficiency is a direct contributor to net profit.

27

Store-in-Store Concepts

Lease under-utilized space to partners or coffee shops. Increase "Dwell Time" and generate passive rental income simultaneously.

28

Conflict Management

Master the art of "De-escalation." A calm manager during a customer outburst protects the team's morale and the store's reputation.

29

Community Marketing

Local events drive local loyalty. Position the store as a community hub rather than just a place to exchange money for goods.

30

Exit Interviews (Staff)

Retail has high turnover. Understanding why staff leave helps you build a culture that keeps them, reducing re-hiring and training costs.

Retail Mastered?

Verify your expertise in retail operations and claim your Sariga Academy Professional Recognition certificate.